115 Inventing a New Word: Apisoir

...he reasons he thinks we should support local honey. You heard it first on Root Simple! During the podcast Michael mentions: Rowan Jacobsen’s book American Terroir: Savoring the Flavors of Our Woods, Waters, and Fields “Merroir“ Bee Local Honey Planet Bee You can reach Michael via his Facebook page and his email is [email protected]. Apisoir, apisoir, apisoir! If you’d like to leave a question for the Root Simple Podcast please call (213) 537-...

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Who Wants Seconds? Book Giveaway

...veryone in Between, I don’t have to resort to espionage. The lasagna is on page 142. The book has a wide range of recipes for everything from simple family suppers to big dinner parties both meat dishes and vegan fare. If you’d like to try out some of Jennie’s recipes there’s some on her website for pickled cranberries, Waldorf salad, peanut butter blondies, sweet potato lasagna and white bean soup. We’re giving away a copy of Who Wants Seconds? t...

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I Deleted my Facebook Account

...ce: Social Media and the Price of Constant Connection. It’s a sobering 429 page nightmarish list of social media’s many sins. Then there’s Jeremy Ashkenas who, in a series of tweets, dug up some of Facebook’s patent applications. As others have pointed out these patents read like Black Mirror episode summaries. If that isn’t enough, there’s Facebook’s attempt to exploit depressed teenagers for advertising revenue. Ironically, much of the privacy i...

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Does Facebook Actually Work for Promoting a Small Business or Non-Profit?

...ggerating its actual effectiveness. Any of you who administrate a Facebook page for a business or non-profit will know that unless you pay, Facebook’s algorithm will bury your posts. Some other points Mendelson makes in the interview: A 1% click through rate on a paid post is often as good as it gets. Eighty percent of Facebook users are outside of the U.S. If you’re a local business, like say a plant nursery, what good is paying to reach someone...

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077 Radical Mycology

...ource Ecology and the primary author behind Radical Mycology, a nearly 700-page book on accessible mycology and mushroom cultivation. During the podcast we discuss: What are fungi? How to cultivate edible and medicinal mushrooms How to establish a mushroom bed in your garden Tempeh Peter’s cultivation how-to videos Growing mushrooms in an apartment Easy to grow mushroom: King Stropharia Source for spawn: Field and Forest Plugs Improving soil with...

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