Salt Sugar Fat
...s not extreme enough. Salt Sugar Fat is a history of the marketing of junk foods. Moss’ sources are a mix of food scientists and disenchanted former food executives–most of whom, of course, are wealthy men with personal trainers who never eat the unhealthy foods they marketed. These scientists and executives begin with a tactical advantage: we’re all hard wired to crave salt, sugar and fat. The more the better. Let’s be honest. It takes enormous w...