Our 2011 crop of spigarello.
Since 2011, we’ve been saying that Spigarello is the new kale. Thanks to a tip from the folks at Winnetka Farms, we may need to wait for BroccoLeaf™ to have its fifteen minutes of fame as the new kale.
The Salinas, California based Foxy Organic is, quite sensibly, marketing broccoli leaves. Broccoli leaves are indeed edible and tasty. Foxy has the recursive media to prove it, a Facebook photo of someone Instagramming Broccoli leaves:
Now I’ve just blogged about someone Facebooking about someone Instagramming Broccoli leaves. How far can we take this? Will broccoli leaves act as the gateway vegetable to Spigarello?
Spigariello needs a high powered PR firm behind it, if it’s ever gonna get anywhere.
I’m in–let’s make it the American Apparel of vegetables.
I’ve been singing the praises of Spigariello for 15 or 20 years, back since I had trouble finding the seeds. Erik and Craig, you are 2 of the few people who REALLY understand!! (whine, whine) I even wrote about it on some big food web site that was asking for the most under appreciated vegetable, and all I got was one of those “yeah right, don’t talk about things no one has heard of” comments. Everyone else was talking parsnips. Sigh…….
It just needs to “leak” a dirty video 😉
something that is as vigorous and flavorful as kale, but milder and less bitter, like broccoli… sounds like what I have been wishing for forever without knowing it existed! I must needs purchase some seeds and try growing some.
It looks like someone has already tweeted about this post, so that’s at least one more step! 🙂
Now I just commented on someone commenting about a tweet about the post. Touché!
Found your blog from an old episode of The Survival Podcast the links for the spigarello were no good are you still using the same seed supplier?
Hi Michael–thanks for letting me know about the link. Try this: http://www.growitalian.com/cavolo-broccolo-spigariello-foglio-liscia-41-91/