Does Facebook Actually Work for Promoting a Small Business or Non-Profit?

...ggerating its actual effectiveness. Any of you who administrate a Facebook page for a business or non-profit will know that unless you pay, Facebook’s algorithm will bury your posts. Some other points Mendelson makes in the interview: A 1% click through rate on a paid post is often as good as it gets. Eighty percent of Facebook users are outside of the U.S. If you’re a local business, like say a plant nursery, what good is paying to reach someone...

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What Preparedness Lessons Did You Learn From Hurricane Sandy?

...a few days to see what we can improve. Update. On the Root Simple Facebook page reader Josh Barton left the following account: I’m in the St.George area of Staten Island, about a 7 minute walk to the water. I live at the top of a hill, so I wasn’t worried about flooding, but I think I should buy a raft just in case it doors ever flood in the lower parts (Esp if I move somewhere else. So it’d be good to research what areas were flooded during Irene...

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Essential System #9 – Hydration

...tructions for purifying water with iodine or chlorine can be found on this page. Filters, however, do not kill viruses which include hepatitis A., Norwalk virus, and rotavirus and are present when water becomes contaminated by the feces of affected individuals. In other words, bad dookie in the water. To kill viruses you need to use either iodine, bleach or expensive filters which also use iodine or electrostatic charges. Boiling water for at leas...

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It’s Official: The End is Near

...al warming related natural disasters such as hurricane Katrina. On another page we find an ad for “America’s newest stars” Qatar Airway’s direct service between Washington D.C., New York and Doha. Together these stories and ads indicate a country so hooked on driving that our business and government power elites jet off to Qatar to cut deals with corrupt and homicidal oil interests while simultaneously sacrificing our agriculture to our gas tanks,...

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