In honor of Buy Nothing Day, we present a memorable Craigslist ad found by our comrade, neighbor and art blogger Doug Harvey while looking for a refrigerator to replace the one that got fried in a freak electric storm the other night,
“Never used, brand new 2008 GE Energystar fridge in original box. Blessed by his Holiness the Dalai Lama upon his last visit to Los Angeles, this fridge is sure to maintain the temperature and spiritual balance of all food. Due to health and dietary restrictions and my strict belief in the tenets of Mahayana Buddhist teachings, I asked his holiness Tenzing Norbu to bless the fridge upon his last visit. He guaranteed blessings and long life would be bestowed upon the fridge and the contents it protects. We have not used the fridge yet and unfortunately we need to move and can not bring the fridge with us. It is sad, but we are happy to give this spiritual appliance to another.”
At $1,500 Harvey passed over the Dalai Lama blessed “spiritual appliance” due to budget constraints and, no doubt, queasiness attributing supernatural qualities to an refrigerator. An ad for BMW takes this animist notion of consumer objects to the next level, simultaneously making fun of our obsession with consumerism and, in a kind of post-modern mental judo, using that perceived obsession to sell cars (a healthy dose of sex doesn’t hurt).
It’s this type of hyper-consumerism that provokes a backlash from organizations such as Adbusters, the folks behind Buy Nothing Day. Yet, I wish that Buy Nothing Day was, instead, Do Something Day or, perhaps, Build Something Day. In our book and presentations we’ve distanced ourselves from the dourness of the environmental movement, preferring ideas to be presented in the positive rather than the negative, in the form of actions rather than protests. So rather than head to the mall today we propose learning an odd and useless task, say the feat of balancing on chairs.
Among the numerous physical exercises is the feat of balancing on the two rear legs of a chair while one foot rests on the front part of the seat and the other on the back of the chair. This may appear to be a hard thing to do, yet with a little practice it may be accomplished. This exercise is one of many practiced by the boys of a boys’ home for an annual display given by them. A dozen of the boys will mount chairs at the same time and keep them in balance at the word of a commanding officer.
So on this first Do Something Day, the crashing sound heard around the Homegrown Evolution compound this weekend will be the sound of a middle-aged eco-blogger falling over backwards . . . Now go out and Do Something!