First off we’re not an animal rights activists, nor are we even vegetarians. We’re just people who like honesty in packaging. So let’s take a look at the carton for your Grade AA Cage Free eggs and assess the truthfulness of the illustration on its cover. Now conventional wisdom says that you are to be congratulated for selling only cage free eggs in contrast to many other food retailers who continue to sell eggs produced by hens living in cramped “battery cages“. Battery caged chickens do not have the ability to stretch their legs, run around, or roost–activities that come naturally to all poultry. But what exactly does “cage free” mean? Unfortunately the USDA does not regulate the term cage free so its definition in terms of the actual living conditions of the hens who laid the eggs is uncertain. Perhaps you could redesign your packaging to give us an actual representation of where these eggs came from to clarify a few issues for us.
To save your marketing folks some time we’ve done it for you:
First off we removed the chickens grazing in the open pasture since it’s highly unlikely that these eggs came from chickens freely wandering outdoors and feeding on vegetation and insects. This might be called “pasture raised”, though this is also a term not defined or regulated by the USDA (largely because the huge companies that control poultry farming in this country and whose political influence puts the USDA in their back pocket don’t want to acknowledge that pasture raised eggs are superior to factory farmed eggs). It’s a shame that your eggs aren’t pasture raised especially since, according to a study conducted by Mother Earth News, pasture raised eggs contain 1⁄3 less cholesterol, 1⁄4 less saturated fat, 2⁄3 more vitamin A, 2 times more omega-3 fatty acids, 3 times more vitamin E and 7 times more beta carotene. It’s too bad that the “all natural feed” that your package advertises does not provide the nutrients of a real pasture. And FYI–we also removed the rooster since that would signify that these eggs are fertilized, making us think that your package design folks were snoozing during their high school biology classes.
We replaced the picturesque barn with a windowless industrial shed to show the most prevalent housing for poultry and, more than likely, where these cage free eggs came from. The family poultry farm alluded to in your cover art has long since been replaced by huge industrial operations housing thousands of chickens in enormous sheds. Our relatives, living on a nearly century old family farm in Missouri, can no longer make a living from raising livestock and must supplement their incomes with construction work.
While we’re happy these eggs do not come from hens dosed with antibiotics, when you pack that many chickens so close to each other you have to practice extreme bio-security. This is why we’ve added the image of the man in the clean suit which has replaced overalls as the modern poultry worker’s garment of choice. Ironically this worker (probably an underpaid immigrant) must be extremely careful since these hens don’t get antibiotics.
Here’s a picture of one of our four backyard hens. When she starts laying in a few months we will no longer be customers for your eggs. To use an old Italian expression, we like to “know our chickens”. We suspect many of your customers share our concerns and will soon be joining our homegrown poultry revolution.
Perhaps we’re wrong in our speculation about the conditions that produced these eggs. If so please send us a photo of the farm and we’ll post a correction.